Melbourne Motor Show 2027 returns to the Melbourne Convention and Exhibition Centre, bringing together over 100,000 automotive buyers, enthusiasts and industry decision-makers across one electrifying weekend.
Exhibitor Info
Exhibit at the Largest International Motor Show in the Southern Hemisphere
100K+
TOTAL ATTENDEES
Families, enthusiasts, fleet buyers, media and industry professionals across three days.
40K
SQM EXHIBITION SPACE
Families, enthusiasts, fleet buyers, media and industry professionals across three days.
20+
VEHICLE LAUNCHES
Families, enthusiasts, fleet buyers, media and industry professionals across three days.
3
DAYS AT MCEC
Families, enthusiasts, fleet buyers, media and industry professionals across three days.
WHY EXHIBIT
Your Brand. Centre Stage.
Melbourne Motor Show 2027 is the single most powerful opportunity in Australia to place your brand in front of a captive, qualified automotive audience. All under one roof, over one unforgettable weekend.
After a triumphant return in 2026, the biggest Australian motor show in over a decade, the 2027 edition is set to go even further. More brands. More launches. More experiences. More media coverage.
Whether you’re launching a new model, building brand awareness, or activating an immersive consumer experience, Melbourne Motor Show 2027 delivers unmatched scale and reach.
READY TO GET ON THE FLOOR?
View the Full Exhibitor Prospectus
The full Exhibitor Prospectus has everything you need: exhibitor stand packages, partnership opportunities, audience data, and more.
